A Dynamic New Website Empowers Communities Through Accessible Tech Education

Website Design & Development

IT Sector Partnership is a non-profit that provides technical education, regional employer partnerships, and workforce development initiatives to the St. Joseph, Elkhart, and Marshall counties in Indiana.

Project GOals

Streamline Navigation

The website had scattered information on bootcamps, programs, resources, and employers. The new site needed to streamline content, guiding users to their destinations and suggesting related resources.

Visual Refresh

The director wanted to update the black-and-white, stock image-heavy brand into a modern visual identity that captures users’ attention and prompts them to explore the site.

seamless integration

The team required integration of their CRM, social media pages, and performance tracking tools with the site to identify their top referral sources and automate the bootcamp/program application process.

Interior Pages

Outcomes

We launched the new IT Sector Partnership website in 2024, featuring a fresh, inviting color palette and illustrations across the site.

The navigation and pages were restructured to emphasize the nonprofit’s primary program, “Six Steps to Success.” Bootcamps were consolidated, and resource hubs were created for students and employers.

the company’s CRM was integrated with all forms To automate data collection and outreach after submissions, and social media and performance tracking tools were connected in the backend to provide centralized data reporting.

After launch, the site experienced a 67% increase in unique visitors month over month and 10x returning users.

As an executive director of a non-profit, I needed a sophisticated website with a CRM integration. Shannon delivered exceptional results all in a very short turnaround period. Highly recommend!

Ismail Egilmez, Executive Director