Web Design & Development
A branded website drives conversions, guiding users through their journey and transforming them into customers.
The Latest
Start from scratch or reimagine your site
- Desktop/mobile responsive design
- Development in website builder (Wix, Squarespace, etc.)
- UI/UX optimization
- SEO-informed copywriting
- Suite of branded illustrations/visuals
- Connection to external marketing tools
The Process
kick off
We’ll meet to discuss key brand elements you want to highlight on your website, and I’ll share tailored marketing strategies for your new site.
deep dive
After research on industry, competitors, and ideal customers, I’ll develop a few directions for your homepage that differentiate you in the market and connect with your customers.
map out
based on the homepage direction, I’ll develop interior pages to connect customers with your products/services, resources, and contact.
wrap up
we’ll review the full website and adjust structure, visuals, and copywriting until we achieve your target metrics.
This website update was key to our change in marketing strategy, expanding to new customer segments. It was a complex task, and Shannon's input was critical in us successfully expanding the brand to those segments, without getting too general or losing focus on core customer needs.
Rian Mc Donnell, CEO of FloVision Solutions